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Date: May 25, 2019

What Is Froogle- Google Shopping- Google Product Search ?

Google Shopping is Froogle formerly Google Product Search is service invented by Craig Nevill-Manning which makes users to search for products on online shopping websites and compare prices between different vendors. Google Shopping or Froogle makes user show products to interested customers across Google's Network.

Froogle or Google Shopping' allow users to filter through offers, review prices from multiple retailers and find products that they are looking for.

Google Shopping will act as connecting link between retailers and consumers, and the transaction and delivery of products will be managed by the merchants.

Google Shopping or Froogle is a paid model where merchants would pay the company in order to list their products on the service.

If A Seller is Selling his product on his own website and he is not getting any traffic then he can show his products on google shopping app and their he can also add url of his website so that he can receive traffic on his website.

What is froogle or Google Shopping ?

How to add and sell products on google shopping or froogle ?

To add your product and website url on google shopping you have to do following steps -

a) Firstly set up your merchant account on google , it will be the account from where you can list and add info of your products, this info will appear all across the web so be creative with your information so that it can get crawled easily

b) Upload your products and add feed with every product , just like content of any website , the info and data of your product is the main key to promote your product , make sure you are mentioning all the information of your product like price , brand and availability

c)To promote and reach more and more people through froogle ,create a shopping campaign and run ads of your product , you can spend $1 or $1000 on your ads , it depends on you that how many people you want to see your products .

However listing your product on froogle is free of cost , and nowadays froogle is the best way to run and expand your business worldwide.

What is froogle or Google Shopping ?


2. How to access froogle or google shopping ?

To check and make changes in your shopping list on google shopping , just go to google.com/express and then click on list icon which is on the left of the shopping cart icon, from there you can check or change your product list .

You can also access froogle from your mobile phone , just go the same link and on the top left there is a hamburger icon , tap on it to expand the menu and then select your shopping list

What is froogle ?


3. History of Froogle

Froogle was firstly created by Craig Nevill Manning and was launched in 2002, Unlike other price comparison websites froogle was totally different.

Froogle used Google web crawler to crawl the data of products which vendors uploaded on their website.

Later froogle evolved and its name changed to Google shopping , where vendors can upload their products and advertise it by running campaign to get customers from all over the world.

What is froogle or Google Shopping ?


4. How Much Google Shopping or Froogle Cost

Google Shopping can cost you $1 a day, $1 a month, or more than $100 a day, depending on how much visibility you want your products to have. In Q4, we conducted a Google Shopping study which shows merchant costs on Google Shopping averaged at $11.30 in spend for every $100.00 in sales.


5.How Do Froogle or Google Shopping Makes Money ?

Google is earning money for every click that is made on Google Shopping Ads placed on Google Search or the Google Shopping Channel. Online retailers (advertisers) have to pay a CPC (cost per click) when users click on their ad. .

Google Shopping earns thanks to merchants, who advertise there. They create Google Shopping Ad campaigns and display them. When a customer searches for an item via Google, the ads are appearing. When they decide to look closer on a specific product and click the ad, the merchant pays Google.

How to Access Froogle or Google Shopping- Google Adword ?


6. How Do I access Google Shopping or Froogle

To access your shopping list from a computer, go to google.com/express and click on the list icon to the left of the shopping cart icon. You can also find it on mobile by opening either the Google Home or Google Express apps, tapping the hamburger button in the top left to expand the menu and selecting Shopping List.

What is Google shopping or froogle ?

Sanjay Mark Ballav

Sanjay Ballav is Director and loves to share and write on latest technology trends on opens source. He has rich experience of working in ecommerce domain. Has constantly been involved with startup fraternity and nurturing their ideas with help of technology